Andrea Zegarra | Design / Branding / Strategy
Design / Branding / Strategy

Experience

A graphic designer with a passion for brand development & design strategy.

 
 

Visual Designer
FJORD/Accenture Federal Services
2018-Present

 

Lead Graphic Designer + Brand Manager, Global Marketing
Digital Management, LLC
2015–2018

Responsible for updating and distributing rebranded materials to the entire company. Work with national and international designers to establish design standards in order to maintain brand consistency.

Design lead-generation content for global distribution. Content included ebooks, trend reports, landing pages, paid media, infographics, and additional sales follow-up materials.

Create and maintain style guide, logo usage guide, business card templates, letterhead templates, environmental branding, presentation templates, case study templates, email and landing page templates, proposal covers, ebook templates, and internal intranet site.

Provide design services for a variety of departments, in addition to the Global Marketing team, which include the Executive Team, Human Resources, Recruiting, Proposals, Corporate Communications, Sales, DMI International, and more.

 

Freelance Graphic Designer
2012–Present

Clients: Bittersweet Zine, Bernard Hodes Group, Adfero, Catalone Design Co., Discovery Creative, Smith+Gifford, Anemone Design, The Dandelion Patch, Margarita Corporan Photography, Sup of the Lord Ministries, Cato Z. Productions, Capital Techies, Sassy & Fancy Girls Spa, The Norton Group, and Skin Against Chemicals.

 

Lead Graphic Designer, Marketing
DMI (Digital Management, Inc.)
2014–2015

In addition to maintaining projects from Graphic Designer role, managed graphic designers overseas. Responsibilities of management position included providing art direction, writing project briefs, meeting regularly, providing design feedback and project management.

 

Graphic Designer, Marketing
DMI (Digital Management, Inc.)

2013–2014

Responsible for creating and designing all marketing materials. Printed collateral include: Brochures, flyers, business cards, letterhead, folders, booth designs, pop-up stands, signage, giveaways. Digital materials include: White papers, presentations, social media images, advertisements, web banners, email banners, blog images, case studies, presentation templates.

 

Design Intern, Digital Team
Fleishman-Hillard International Communications
2012

Worked with the Digital Team in designing for a variety of clients including, Pantene, Ticketmaster, Above the Influence, Corn Refinery’s Association, and more. Design projects include posters, infographics, Facebook tabs and images, Twitter backgrounds, web banners, flyers, pamphlets and presentations.


Education

Ringling College of Art and Design
Sarasota, Florida
2011

BFA in Graphic and Interactive Communications
Minor in Business of Art and Design

 

General Assembly
User Experience Design
2014

Twelve week part-time design course in Washington D.C.


Additional Skills

Adobe Creative Suite, Microsoft Office Programs, Google Drive, Wacom, OmniGraffle, Campaign Monitor, Marketo, MailChimp, Social Media, Dropbox, Basecamp, Asana, ScreenFlow

Experienced in conceptualization, design strategy, brand development, art direction, project management, collaboration, leadership, management, copywriting/editing, organization, vendor relationships, photography, pre-press, fluent in Spanish